The Oracle Open World 2009 conference is almost underway. On Monday 12th October I will do two presentations, and I am done preparing the first one of them (the one that has actually sold one – probably scheduled in a small room).This presentation is one in which I introduce the key concepts and objectives of SOA (Service Oriented Architecture) as well as the Oracle SOA Suite 11g to an audience of database professionals. Whether DBA or Database Developer, SOA is unavoidable. But what (exactly) is it? And how does it impact – positively or negatively – the work and lives of database professionals? What can a database professional do to work well with SOA and the SOA technology once that starts being implemented in her or his organization?

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